Apprenti Marketing Produit h/f - Strategic Student Program
We are a leading global software company dedicated to the world of computer aided design, 3D modeling and simulation— helping innovative global manufacturers design better products, faster! With the resources of a large company, and the energy of a software start-up, we have fun together while creating a world class software portfolio. Our culture encourages creativity, welcomes fresh thinking, and focuses on growth, so our people, our business, and our customers can achieve their full potential.
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Start your career with the Strategic Student Program (SSP):
The Strategic Student Program is our formal apprenticeship program globally. You will be mentored by guides and gain invaluable professional experience. At Siemens, SSP apprentices get access to an international student network and community, career development opportunities with professional growth pathways, comprehensive practical training throughout the program, access to the Siemens Learning Hub and other training materials, and the opportunity to collaborate on exciting projects within a global, diverse team.
Position Overview:
Join our multi-national Marketing team that leads go-to-market strategy, develops messaging / content, and supports Marketing activities across the Simulation and Test Solutions organization.
As a Product Marketing apprentice in a software Marketing team, you will support Marketing activities around product excitement campaigns for Simcenter solutions. Your mission is to support the visibility, coherence, and recognition of Simcenter as the leading engineering simulation solution in Fluids & Thermal, Systems and Electromagnetics. You will work together with engineers, product managers, and Marketing professionals around the world. In return, we will help you gain real-life working experience to get you started on the right path in your Marketing and communication career. We are an open, collaborative team, with a focus on excellence. If you have an interest in entering and succeeding in the world of engineering and software, join us and apply now!
We are an open, collaborative team, with a focus on excellence. If you have an interest in entering and succeeding in the world of IT, join us and apply now!
Responsibilities:
- Complete product release cycles.
- Support the creation and maintenance of core and derivative assets following Siemens branding guidelines (case studies, white papers, brochures, videos, blogs, solution guides, product presentations, executive presentations, etc.).
- Ensure Highspot quality of our products pages, by keeping assets fresh and uploading new ones (Highspot is our internal tool to store, handle, and share sales and Marketing content).
- Handle the internal tracking and promotion of our software Marketing assets.
- Develop relationships with social media influencers (internally and externally).
- Collaborate on the creation of social media posts.
- Maintain Simcenter software website pages.
- Optimize and analyze our Simcenter website pages SEO.
- Contribute to Simcenter's presence on G2.com (G2.com is a third-party review site).
- Take part in ad hoc Marketing and Communication activities.
- Explore new ways of working and Marketing automation with AI technology.
Depending on your skills development and the team's projects, your missions may evolve during your apprenticeship.
This 24-month apprenticeship position is based in Lyon (France) and available from September 2026.
Required Knowledge/Skills, Education, and Experience:
Enrolled in a French college or university, you will be pursuing a master's degree in Marketing, Communication, Business Management, or a related field from September 2026.
- You demonstrate excellent interpersonal and communication skills in English (oral and written). With the ability to tell compelling stories. Please apply only if you have strong English skills, interviews will be conducted in English.
- You possess strong project management and execution skills.
- You bring a service-focused approach, show initiative, and enjoy contributing your ideas in a collaborative environment.
- You show an independent, structured way of working with a high level of quality awareness.
- You are open-minded, and your relational skills allow you to collaborate efficiently in an international environment.
Preferred Qualifications:
- You are proficient in computer skills including SharePoint and Microsoft 365 Apps (Word, PowerPoint, Excel).
- You have experience in employing AI for meaningful content generation. First experience in agentic AI or process automation with AI technology is a bonus.
- Ideally, you bring first-hand experience in high-tech B2B Marketing and communications.
Why us?
Working at Siemens Software means flexibility - choosing between working at home and the office at other times is the norm here. We offer great benefits and rewards, as you would expect from a world leader in industrial software. A collection of over 377,000 minds building the future, one day at a time, in over 200 countries. We're dedicated to equality, and we welcome applications that reflect the diversity of the communities we work in. All employment decisions at Siemens are based on qualifications, merit, and business need. Bring your curiosity and creativity and help us shape tomorrow!
Siemens Software. Transform the Everyday
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