CDI Senior User Acquisition Manager W/M/D

Position Duties

As a passionate and strategic Senior User Acquisition Manager, you will play a pivotal role in driving Million Victories' growth. You will own the development, execution, and optimization of large-scale acquisition campaigns to accelerate our success in the competitive mobile strategy gaming market.

You will :

• Plan, launch, and optimize multi-channel UA campaigns (AppLovin, Google Ads, Meta, TikTok, Unity Ads, and more) to drive high-quality installs at scale
  
• Maximize ROAS on 8-figure annual acquisition budgets through data-driven bidding, segmentation, and optimization strategies
  
• Collaborate cross-functionally with Business Intelligence, Marketing, Game Design, and Creative teams to ensure alignment with business goals and player insights
  
• Conduct in-depth competitive analysis and market research to identify new growth opportunities, channels, and creative trends
  
• Brief and coordinate with the Creative Manager and design team to produce impactful ads informed by benchmarks, market best practices, and player motivations
  
• Manage creative testing frameworks and iterate rapidly to improve performance
  
• Define and request custom dashboards with BI to monitor performance and extract actionable insights
  
• Report campaign results and strategic recommendations to stakeholders and leadership
  
• Stay on top of industry trends, UA platform updates, and privacy changes to ensure Million Victories remains competitive globally
  
• Contribute to refining our UA strategy for new market expansions and upcoming product features
  

Candidate Profile

You have :

• Significant Experience : 4+ years in user acquisition within mobile free-to-play gaming or apps
  
• Analytical & Technical Skills : Proficient with analytics tools (e.g., Excel, Google Sheets, Tableau, etc.) and LTV prediction models. Strong understanding of tracking systems and attribution tools
  
• Tools Expertise : Familiar with creative benchmarking tools, AI tools, ad libraries, and ASO tools (e.g., AppTweak)
  
• ROI-Driven : You prioritize high-impact business actions and manage acquisition costs effectively
  
• Gaming Culture : A strong understanding of mobile gaming industry trends is a plus
  
• Soft Skills : Autonomous, strategic thinker with excellent communication skills and adaptability in a fast-paced environment
  

Additional Information

Contract : Full-time, based in Lyon, Paris, or remotely
Start date : As soon as possible
Median Salary : €45,000 per year

$Perks

Special perks :

• Hybrid work : 3 days remote per week
  
• Flexible working hours with the option of a 4.5-day week
  
• Opportunity to become a shareholder of the company
  

And of course :

• Lunch card : €8/day, 50% covered by the company
  
• Access to sports equipment in the office
  
• Training & conferences supported to help you grow
  
• Quarterly / Monthly team lunches and a Christmas gift card
  
• ...and more !
  

$Recruitment Process

We care about making this first exchange a meaningful one :

• 1. Initial phone call with Mélissa, our HR Manager, to understand your background and walk you through the process
  
• 2. Interview with Pauline our Lead UA Manager, to align on expectations and vision
  
• 3. Case study to assess your problem-solving and strategic thinking
  
• 4. Discussion with Adrien, our UA Creative Manager
  
• 5. Final interview with Charles our CMO
  

Provide

CV, lettre de motivation, références

To: Responsable du recrutement